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I’m reading a great book by John Morgan called Brand Against the Machine: How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition. There are many great ideas in it that I enjoy and agree with wholeheartedly. On page 38 (in Kindle), I found this little quote to be really powerful. “If [...]
Click the infographic (image on left) to see it full size. This infographic by Tom Treanor, the person who demystifies online marketing and makes it accessible and user-friendly for businesses of all sizes, may help you decide if WP is right for you. Is a WordPress move in your future? Learn more about Tom and his online [...]
If you’re running a small business there are many ways you can market your business. In 2011 (and beyond) social media seems to be a marketing tactic of choice for many people. Here’s how to make all of your marketing and social media work better. 1. Notice where you’re getting the best response. I call [...]
I always enjoy sharing quick and easy methods to make planning and strategy development easier for small business owners. Let’s face it, when you are running your business on your own, without guidance, if planning isn’t easy, it won’t get done. One of the easiest marketing plan tools I’ve seen is from Jay Conrad Levinson and Guerrilla Marketing. [...]
Our attention span is ever decreasing at regular intervals. We get bored easily. Here’s an example. A month or two ago, I started noticing graphics with messages in them on Facebook, like this one: Then more and more and more and more and more and more and more of these graphic driven messages started showing up. [...]
Your personal brand is the door that other people use to gain interest, trust and credibility with you and your business. For small businesses, a strong personal brand is vital. Take 2 minutes to find out why, now, by listening to the podcast below. Personal-Branding Share
